Parfumerie Brecher

Parfumerie Brecher was established by Paul Brecher in Pontoise at Paris around 1910. Jacques Ernest Mazurier became owner after 1918 moved company to 10 boulevard Bonne Nouvelle, Paris. Perfumes labeled ‘Aux Perfumeries Reunites’.

The company was affiliated with Benoit and Marquis de Elorza.

Molinard Concreta

In 1925, Molinard created the first solid perfumes, called concreta. These solids were the genuine wax from the flowers. This alcohol free formula, is a very guarded secret and has even been patented by Molinard. It is more concentrated than any other perfume, and will last a lot longer as well. Even vintage concreta still retains a strong scent.Each sphere holds the equivalent of 1 liquid ounce of French perfume.